A social media post reaches the people who happen to see it in their feed. A press release gives your announcement a professional, searchable record that you can share with journalists, partners, sponsors, and customers.

Social media is still valuable. Use it to promote the news and point people to the full story. IRB Digital Media helps you write that story and distribute it through EIN Presswire. Media coverage is never guaranteed, but your announcement has a place beyond a single post.